You tube marketing Over 70% of consumers view YouTube videos. It is the great way to reach audience. It provides cost effective way of targeting exact audience. Your YouTube presence can be educational resource, a brand builder or both. Whether it may be commercials, how-to, about us, videos or slide shows. YouTube is a prime real estate of videos. Since it is owned by Google, videos are displayed in search results and it maximize visibility. Some of best practices on You Tube : Channel vs Page: You tube is the second website and channel is the home page in it. Every video strengthens the site. Video points back to channel page and it helps in site rank. Video Creation: While creating video needs to know about the purpose of it. It helps to know about your website readership. It helps viewers to check out real website. Some benefits are 1.To capture a lead 2.To improve website brand 3. To increase sales. 4.Training video. Video sequence : Timing is everythi...